So far so good for my business plan....At the moment I'm writing a bullet point 'draft' version so I can get this checked and then bulk out with my information. I'm quite enjoying writing it, as I can finally...(slowly....)see my ideas and business project coming together...
APPLE&PEARS
Thursday, 24 November 2011
Wednesday, 23 November 2011
Apple&Pears clothing...
Another piece of information is that Apple&Pears will mainly and 99% of the time be providing sophisticated evening wear, so long dresses, short dresses, glamorous tops, trousers and skirts will be the main pieces. There won't be any casual pieces unless we decide to bring out one off collections. Like this very glamorous dress from ASOS Curve....
Apple&Pears PARTYNights...
Obviously the way my company is selling their clothing is through direct party evenings. SO a good way to promote the business is to have a big 'PARTYnight' each time a new catalogue comes out.....
so when the first one comes out for example could be hosted in London, and then the next one in Bournemouth and basically go round the country as each catalogue comes out OR another idea would be to have the 'PARTYnights' in the county that gets most sales, as a reward to the representatives and a thank you to the customers...
Seems a good idea, if the clothes are selling and the moneys coming in steadily I think it would be a good way to keep customers interested!
AVON research...
Seeing as I want my business to be direct selling I have been looking into AVON as they are also a direct selling business and I have found that they make their money by having the representatives do the selling, for instance if the representative gets an order of over £148 then they will earn £1 to every £4 they make, so the Avon business gains £3 for every £4 the representative makes. Also if the representative doesn't at least earn £78 in an order then Avon gets all the commission and the representative doesn't get any. They also only get 20% which is £16.50
For my company I would probably use the same basic scheme but perhaps could sort money out from how many garments the representative sells and at what price the clothing is going for.
For my company I would probably use the same basic scheme but perhaps could sort money out from how many garments the representative sells and at what price the clothing is going for.
(obviously at the moment this is just ideas milling round my mind!)
Monday, 21 November 2011
Direct selling business
'Apple&Pears PartyNights'
....Is going to be the name of the 'direct selling evenings' that will be hosted..
^logo will be uploaded soon^
....Is going to be the name of the 'direct selling evenings' that will be hosted..
^logo will be uploaded soon^
Sunday, 20 November 2011
ALSO...
I completely forgot to mention that my business is not going to be the 'norm' and isn't going to be in a shop...I am going to provide a direct selling business, going straight to the customer and offering them 'party evenings' with wine, nibbles and lots of clothes to try on and buy! (kind of like AVON, but with clothes!!!!!!) now I just need to research into companies who already provide this....
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